Enterprise Infrastructure for a Boutique Consultancy

Incubator Package GLOBAL Duke Strategies

6 Weeks to market

40+ Brand assets generated

6 AI skills deployed

The Challenge

Boutique consulting firms face a structural disadvantage that has nothing to do with their expertise. The large firms they compete against have decades of accumulated infrastructure: brand identity systems, polished websites, ERP platforms for invoicing and expenses, AI-assisted document production, and distribution channels to reach clients. A solo consultant or small team starting out has none of this — and building it piece by piece, with different vendors and no integration, takes months and significant capital.

Duke Strategies, a Netherlands-based government relations consultancy, came to Stromy at exactly this point. The principals had deep domain expertise and a clear strategy. What they lacked was the digital infrastructure to compete credibly for the contracts that required it. Enterprise clients expect a professional web presence, consistent brand application across all communications, and systems that signal operational maturity.

The goal was to close that infrastructure gap entirely — not by building a minimal viable presence, but by delivering the same standard of tooling that established firms take for granted.

Our Approach

The incubator package runs as a structured sequence from brand to operations to AI tooling. We started with brand identity: using Stromy’s brand-builder skill, we generated a complete identity system for Duke Strategies — logo suite, colour palette, typography specification, CSS design tokens, DOCX and PPTX templates, letterhead, business cards, email signatures, and a brand guidelines document. The output was a full asset library, not a loose collection of files.

With brand established, we built the website using Stromy’s website-builder skill: an Astro-based static site driven directly from the brand charter data, so every colour, font, and spacing decision is consistently applied across all pages. Simultaneously, we configured Odoo 18 as the ERP layer for invoicing, expense management, and business record-keeping — enterprise-grade operations from day one.

The final layer was the AI workspace: a Claude Code plugin with six skills covering the document types Duke Strategies produces most frequently — briefing notes, position papers, meeting summaries, proposals, client reports. The plugin was listed in a marketplace for client-side deployment, giving Duke Strategies a distribution channel that most boutique firms never build.

The Outcome

Duke Strategies went from no digital presence to a fully operational enterprise infrastructure in six weeks. The brand system generated over forty distinct assets. The website launched with content populated from the charter data, with no manual formatting required. The ERP was live and processing the firm’s first invoices within the first month.

The AI workspace has since become central to how the firm operates. Skills that previously required hours of document production now take minutes, and the output quality is consistent enough that the principals spend their time on strategic content rather than formatting. The incubator model proved its core premise: boutique firms can compete for enterprise contracts when they have enterprise-grade infrastructure behind them.

Technology used in this project: Skills & AI Workspaces · Document Automation · Enterprise Integration

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